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Top 10 marketing moves from June 2025
Why Cognac is stuck in limbo land
How Paradiso aims to better the planet
Top 10 marketing moves from June 2025

Top 10 marketing moves from June 2025

From French holiday hotels to music festivals, spirit brands were soaking up those summer vibes with their marketing moves in…

By Rupert Hohwieler
Top 10
Why Cognac is stuck in limbo land

Why Cognac is stuck in limbo land

Cognac producers are feeling the crunch, thanks to their biggest markets being in a state of uncertainty…

By Rupert Hohwieler
Feature
How Paradiso aims to better the planet

How Paradiso aims to better the planet

Some of the world’s leading bartenders met in Barcelona to focus on better, more sustainable ways of working, and SB…

By Lauren Bowes
Feature
July 2025

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Maison Lineti seeks buyer as major investor leaves

French whisky maker Maison Lineti has gone into liquidation and is seeking new investment after its main backer pulled out…

By Nicola Carruthers |
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Top 10 marketing moves from June 2025

Top 10 marketing moves from June 2025

From French holiday hotels to music festivals, spirit brands were soaking up those summer vibes with their marketing moves in…
Top 10 cocktail recipes for July 2025

Top 10 cocktail recipes for July 2025

Regardless of your location, whether rain or shine, these 10 cocktail recipes will come in handy at some point this…
SB’s most-read stories in June

SB’s most-read stories in June

From one spirit threatening to take the limelight from Tequila, to the brands that have already hit the big time,…
The best-selling local spirits Brand Champions 2025

The best-selling local spirits Brand Champions 2025

There were ups and downs for local spirits last year, but one brand remained head and shoulders above the rest…
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Gossip Girl ‘spills the tea’ on Betty Booze RTDs

Gossip Girl ‘spills the tea’ on Betty Booze RTDs

Blake Lively has unveiled the latest Betty Booze canned cocktails with help from her former Gossip Girl co-star Zuzanna Szadkowski…
Jonathan Bailey ‘spontaneously’ fronts Martini campaign

Jonathan Bailey ‘spontaneously’ fronts Martini campaign

Bridgerton actor Jonathan Bailey is calling on consumers to swap predictable plans for spontaneous moments in the latest Martini campaign…
Cointreau reprises MargaRight campaign with Aubrey Plaza

Cointreau reprises MargaRight campaign with Aubrey Plaza

Orange liqueur Cointreau has teamed up with actor Aubrey Plaza again for the latest evolution of its MargaRight campaign…
Tia Maria ‘shakes up the taste’ with Sophie Ellis-Bextor

Tia Maria ‘shakes up the taste’ with Sophie Ellis-Bextor

Illva Saronno-owned coffee liqueur Tia Maria has teamed up with singer Sophie Ellis-Bextor to launch its 'Shake Up The Taste'…
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