marketing
Havana Club and Ms Banks collaborate on video series
Rapper Ms Banks has partnered with Havana Club on a campaign to showcase the brand’s Cuban Spiced spirit drink
Usher and Rémy Martin partner on new campaign
Rémy Martin has partnered with multi-Grammy Award-winning artist Usher on a new campaign that celebrates the connection between music and Cognac
Grey Goose debuts new Essences campaign
Bacardi-owned Grey Goose vodka kicked off a new campaign for its lower-ABV Essences range during the Oscars pre-show – the brand’s biggest marketing investment since its launch
Beam Suntory invests $1bn in sustainability plan
Maker’s Mark owner Beam Suntory is investing more than US$1 billion in green and social issues as part of its long-term Proof Positive initiative
Johnnie Walker Princes Street teases new images
April 19th, 2021
Johnnie Walker plans major sustainability drive
April 14th, 2021
Hernö plans national Gin & Tonic Day in Sweden
April 13th, 2021
Edinburgh Gin adds QR code to Classic label
April 8th, 2021
The Rock backs bars with $1m Teremana campaign
April 8th, 2021
Our Whisky Virtual Festival set to return
April 6th, 2021
Top 10 spirits marketing moves in March 2021
April 6th, 2021
UK distribution firm Collective Spirits launches
March 30th, 2021
Dewar’s becomes official blended Scotch of US Open
March 30th, 2021
The Rock unveils Teremana Tequila merchandise
March 24th, 2021
Glencairn Crystal celebrates 40 years in business
March 19th, 2021
Disaronno Velvet debuts £1.3 million advert
March 9th, 2021
Famous Grouse initiative preserves Scottish wilderness
March 8th, 2021 Fever-Tree plants London’s ‘first’ Tiny Forest
March 8th, 2021
Jameson kicks off St Patrick’s Day celebrations
March 2nd, 2021
Fluère Drinks sponsors Andretti United racing team
March 2nd, 2021
Glen Scotia seeks Victorian images of Campbeltown
February 26th, 2021
Patrón partners with bars on Margarita Perfection push
February 18th, 2021
Distillery 291 names wholesale sales and marketing VP
February 17th, 2021
