marketing

Fistful of Bourbon teams up with SNL’s Paul Briganti

William Grant & Sons-owned Fistful of Bourbon has partnered with Saturday Night Live director Paul Briganti to create a series of films that “poke fun” at cowboy movie clichés

Monkey Shoulder creates New Rules for Mixing campaign

Blended malt whisky Monkey Shoulder has launched a new campaign in the UK to encourage consumers to return to bars

Bowmore celebrates The Art of Time

Islay Scotch whisky Bowmore has created a new global campaign to celebrate more than 240 years of the brand's history, called The Art of Time

Italicus crowns Creative Talent winners

Italian liqueur Italicus has chosen the winner of its Creative Talent contest, which challenged artists to bring the brand’s heritage to life

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