marketing
Diageo to stop advertising on social media
Smirnoff owner Diageo will halt all advertising on major social media platforms indefinitely from 1 July as the group “strives to promote inclusion and diversity”
Glen Moray unveils digital whisky series
Speyside distillery Glen Moray has created a new monthly online series to bring drinkers together and share knowledge, called Whisky Surgeries
Jack Daniel’s and Uncle Nearest create $5m diversity initiative
Nearest Green Distillery and Jack Daniel’s have jointly pledged US$5 million as part of a new initiative to boost diversity across the American whiskey industry
Moskovskaya Vodka appoints US distributor
Blue Spring Imports has been named the exclusive distributor of Moskovskaya Vodka in the US, as it seeks to become a million-case brand
Macallan launches e-boutique with Thirstie
June 16th, 2020
Jägermeister creates #SaveTheNight bottle
June 10th, 2020
Rich Beem becomes Loch Lomond ambassador
June 9th, 2020
Edinburgh Gin and Penguin Books create gift pack
June 5th, 2020
Manchester Gin sets world record for biggest gin tasting
June 4th, 2020
Monkey 47 marks 10 years with empty bottles
June 2nd, 2020
Hendrick’s asks bartenders to Pour it Forward
May 11th, 2020
Brockmans Gin raises £13,740 for NHS workers
May 4th, 2020
Glengoyne launches jigsaw puzzle
April 27th, 2020
Smirnoff unveils Red, White and Berry Seltzer
April 27th, 2020
Tovaritch! creates face shields
April 24th, 2020
Rabbit Hole teams up with TOTC to support on-trade
April 23rd, 2020
ABG brings Kah Tequila distribution in-house
April 20th, 2020
Jägermeister backs bartenders with new campaign
April 17th, 2020
JJ Corry to blend crowd-sourced Irish whiskey
April 15th, 2020
Game of Thrones star reads maritime tales with Kraken
April 9th, 2020
Rachel Barrie leads BenRiach and GlenDronach Instagram series
April 8th, 2020
Libertines singer narrates Kraken audiobook
April 2nd, 2020
Salcombe Gin to distil charity bottling on Instagram Live
April 2nd, 2020
