marketing
Fentimans looks beyond gin with new pairing guide
As tonic brands seek to showcase their diverse uses, Fentimans has launched a new spirits pairing guide
John Cena fronts Skyy vodka’s Proudly American ad
Skyy vodka has hired American wrestler and actor John Cena to star in the latest video for its Proudly American campaign
Jägermeister embarks on fresh UK marketing drive
Herbal liqueur brand Jägermeister has launched a £1 million (US$1.28m) UK advertising campaign that it hopes will deliver 30m impressions in the run up to Christmas
Fentimans promotes flavour with new campaign
Botanically-brewed mixer Fentimans is hoping to attract younger drinkers and boost brand awareness with its latest campaign
Campaign launched to promote Puerto Rican rum
November 6th, 2018
Golf champion and Loch Lomond create 19yo whisky
October 31st, 2018
Mackmyra launches ‘smart’ whisky bottles
October 30th, 2018
Early Times supports K9s for Warriors
October 29th, 2018
Our/Vodka becomes latest spirit to launch podcast
October 24th, 2018
Glen Scotia distillery adopts 100,000 bees
October 24th, 2018
Famous Grouse shows off ‘playful’ side with new ad
October 24th, 2018
Dewar’s invests $15m in Live True campaign
October 23rd, 2018
Whyte & Mackay to give away 120k whisky glasses
October 23rd, 2018
Label 5 asks public to vote for next bottle design
October 16th, 2018
Writers’ Tears to sponsor WhiskyCast podcast
October 16th, 2018
Jenna Fischer and Ted Danson star in Smirnoff campaign
October 11th, 2018
Spain to Speyside campaign marks Tamdhu’s Sherry ties
October 9th, 2018
Poliakov summer campaign reaches 700,000 consumers
October 5th, 2018
Seagram’s 7 launches first campaign in a decade
October 4th, 2018
New Amsterdam Vodka signs NHL partnership
October 2nd, 2018
Canadian Mist throws tricks into latest campaign
September 28th, 2018
Ryan Reynolds signs Virgin deal for Aviation
September 25th, 2018
Latin music star J Balvin fronts Buchanan’s campaign
September 25th, 2018
