This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.
News
Sir Edmond Gin celebrates on-trade contest winners
Dutch brand Sir Edmond Gin has concluded its Win Your Event Tickets contest for on-trade venues in the Netherlands.
The contest challenged venues to collect the most bottle caps from the brand to win a ‘dream team event’.
From more than 100 participating hospitality establishments in the Netherlands, three venues emerged victorious: Sophia’s Leeuwarden, The Harbour Club Rotterdam, and Bobbi’s Bar Breda.
Sophia’s Leeuwarden is a restaurant with a courtyard garden. The gin brand said the team’s enthusiasm for the product was a key factor in their success, with the venue creating a special Sir Edmond Gin menu.
The team were awarded £1,000 (US$1,280), which they plan to use to host a ‘memorable’ event that ‘combines fun and education’.
The Harbour Club Rotterdam, located in a historic villa near the city’s Euromast, also won, due to its commitment to creating ‘unforgettable guest experiences and its innovative approach to the competition’.
The third winner, Bobbi’s Bar Breda, chose to reward its top three highest-selling Sir Edmond Gin employees with their choice of event. The trio chose a theatre tour, which they shared with five other colleagues.
The venues were recognised for ’embracing the Sir Edmond Gin lifestyle and have set a remarkable example for others in the hospitality industry’.
Sir Edmond Gin was established in 2019 and recently expanded its distribution to Aruba and Taiwan, as well as introducing the Gin & Sound Pairing cocktail competition in Italy.
The brand will also sponsor the Spirits Distributor of the Year prize at The Spirits Business Awards 2024.
Related news