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Sir Edmond Gin enters Portugal
Dutch brand Sir Edmond Gin has launched in Portugal with importer and distributor Solbel.
Solbel is a family-run business based in Portugal’s capital city, Lisbon.
Solbel said it hoped to take the brand ‘to the next level in a close and exclusive partnership’ in its home market.
The Portuguese distributor represents a number of spirits brands, including single malt Scotch whisky Tomatin, Buffalo Trace whiskey, Sazerac Rye, and Gin Mare.
T-J van der Drift, co-owner of Sir Edmond Gin, added: ”This year we already had a flying start with new collaborations in Denmark, France, Poland and Hungary.”
The Dutch brand has also announced expansions to Réunion Island, described by the brand as the ‘vanilla capital of the world’, India, Colombia and Indonesia this year.
Van der Drift added: “We are extremely excited and thankful to work with new distribution partner Solbel to have availability in Portugal as well.
“We can’t wait to see our Bourbon vanilla infused gin shine in all bars and restaurants in Portugal and we are ready to continue our amazing gin journey.”
In addition, earlier this year the brand launched an online academy portal to showcase videos about the history and craft of the gin.
In more gin news, French drinks group La Martiniquaise-Bardinet acquired Generous Gin owner Ôdevie Creative Spirits earlier this month for an undisclosed sum.
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