The world’s best-selling vodka brands

24th June, 2021 by Nicola Carruthers

While the pandemic took its toll on certain categories, vodka remained resilient with some of the world’s biggest brands growing volumes. We present the million-case sellers at the top of their game.

Vodka cocktail

Vodka’s positive performance in 2020 could be down to the boom in at-home cocktails

As categories such as Indian whisky, Scotch and gin faced a torrid year for their biggest brands, vodka was a shining star in our latest Brand Champions report. The growth in vodka could be due to the boom in at-home cocktails during the pandemic.

The majority of vodkas in our top 10 list reported increases, with only three brands declining in 2020.

Of particular note was Pernod Ricard’s Absolut brand, which fell from its second place spot for the first time in five years after witnessing a double-digit drop. The world’s biggest-selling vodka brand also saw its volumes take a tumble.

After publishing our full Brand Champions 2021 report earlier this month, we’ve rounded up the top 10 biggest-selling vodka brands on the market today.

Click through the following pages to discover the top 10 best-selling vodka brands of 2020, listed in order of their nine-litre-case sales.

Data listed is to one decimal place for ease of reading, but the percentage changes are based on the full data supplied to The Brand Champions 2021 report.

One Response to “The world’s best-selling vodka brands”

  1. Greg Nield says:

    Where is Tito’s? They do almost 10 Million cases in the US which would put them on this list.

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