Titos Handmade Vodka enters Belgium
By Annie HayesTexas-based brand Tito’s Handmade Vodka has appointed Grit: True Beverages as its distributor throughout Belgium.
Grit: True Beverages is now the brand’s distributor in Belgium for both the on-trade and off-tradeGrit: True Beverages is now the brand’s distributor for both the on-trade and off-trade, including bars and hotels.
“We are excited to expand our offering of Tito’s Handmade Vodka in Belgium and are proud to partner with Grit: True Beverages to bring it to this new market.” said Bert ‘Tito’ Beveridge, founder and master distiller.
The brand has seen strong sales growth in the US, and is has now expanded to reach 96 markets globally including the UK, France, Italy and Greece, as well as through United Airlines and American Airlines.
“As a young emerging importer signing Tito’s Handmade Vodka for us, is the confirmation that we’re upping our game. The brand case Tito’s has built on such short term is inspiring ,” added Toon Hungenaert of Grit: True Beverages.
“A unique taste & brand integrity in combination with top notch commercial results make us eager to roll out the brand in Belgium.”
Tito’s Handmade Vodka will be available to consumers in Belgium as a 700ml bottle.