Dre and Snoop turn lemons into new RTD line
To mark National Lemonade Day (3 May), Gin & Juice founders Dr Dre and Snoop Dogg have expanded their ready-to-drink (RTD) line with a canned beverage crafted with their ultra-premium Still G.I.N.
The non-carbonated line of Dre and Snoop’s Hard Iced Teas & Lemonade is made with real tea and the duo’s Still G.I.N, giving each 250ml can an ABV of 5.9%.
With low sugar, low calories and all-natural flavours, the range comes in four expressions: Iced Tea, Peach Iced Tea, Iced Tea & Lemonade, and Pink Lemonade. They have launched as part of an eight-can variety pack, with two of each in the mix.
The drinks are made for straight-from-can consumption or can be poured into a glass over ice.
Dre and Snoop’s Hard Tea & Lemonade builds on the popularity of the pair’s pre-existing RTD line, Gin & Juice, which first launched in the US in February 2024.
The four-strong collection is named after Snoop Dogg’s 1994 single, which was produced by Dr Dre. The Gin & Juice range comes in four flavours: citrus, melon, passionfruit and apricot.
Soon after the launch of Gin & Juice, the rappers entered the spirits sector with their own gin brand.
The ‘perfect for mixing’ Still G.I.N, which was inspired by another song from the pair during the 1990s, Still D.R.E, boasts subtle floral and spice notes is made with a blend of botanicals and by using vapour distillation in a copper pot still.
Now available across the US, the eight-pack of Dre and Snoop’s Hard Iced Teas & Lemonade retails for US$19.99.
For more information and to find locations to purchase, visit www.bydreandsnoop.com.
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