The top 10 best-selling Scotch brands
24th June, 2019 by Nicola Carruthers
10. Label 5
2018: 2.6m
2017: 2.6m
% change: -0.4%
Place last year: 9
Falling down one place to the 10th spot is La Martiniquaise-owned blended Scotch whisky Label 5. The brand reported a slight decline in sales, falling by 0.4%.
In July last year, Label 5 launched its Power of 5 World Tour to bring together five leading street artists to create graffiti artworks in five key locations around the world: London, Beirut, Brussels, Hong Kong and Mexico.
Earlier this year, Label 5 unveiled a new bottle design said to enhance its “modernity and impact” and increase brand visibility.
