The top 10 best-selling rum brands

9th July, 2018 by Nicola Carruthers

10. Appleton Estate

2017: 1.2m
2016: 1.2m
% change: 0.0% 

Place last year: 10

Gruppo Campari’s Jamaican rum brand witnessed stagnant sales in 2017, remaining at 1.2m cases. The company’s total rum portfolio increased by 6.4% in Gruppo Campari’s 2017 full-year results, boosted by Jamaica, the UK, the US and Mexico.

In November 2017, Gruppo Campari unveiled a new campaign for Appleton Estate rum inspired by the brand’s Jamaican heritage at New York’s JFK Airport.

One Response to “The top 10 best-selling rum brands”

  1. Marc Bromfeld says:

    I am very surprised that Brugal was not part of this list as the brand sold 2.79M cases last year.

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