How did these spirits brands perform in 2017?By admin
As one year ends and another begins, The Spirits Business looks back at the performance of spirits categories in 2017 – but were the predicted fortunes of our brands to watch in 2017 realised?
Producers this year faced up to the reality of Britain’s exit from the European Union, Trump’s trade tirades, and hurricanes, which are all likely to affect the global spirits sector for many years to come.
However, despite testing times, the spirits sector is gradually lifting as signs of recovery spread optimism, with 2018 looking to be a year of steady recovery.
Back in December last year, The Spirits Business predicted what surprises 2017 would have in store, and selected the brands we believed would hold the most promise in the year.
Click through the following pages to see if any of our predictions came true: