Johnnie Walker rolls out Blenders’ Batch in US

17th March, 2017 by Kristiane Sherry

Diageo-owned blended Scotch Johnnie Walker is to introduce its “experimental” Blenders’ Batch series to the US, starting with a Triple Grain American Oak expression.

Johnnie Walker is launching its Blenders’ Batch concept in the US, led by Triple Grain American Oak

Blenders’ Batch is a line of limited edition whiskies developed by master blender Jim Beveridge and his team in Scotland. Johnnie Walker Red Rye was the first to be released under the umbrella in September 2016.

Now the concept is being rolled out in the US, led by Johnnie Walker Blenders’ Batch Triple Grain American Oak, said to be the result of experiments looking on the influence of Bourbon and rye flavours on Scotch.

The liquid has been aged for at least 10 years in American oak, including Bourbon casks, and is made from five whiskies, including grain from the now-closed Port Dundas distillery and malt from Mortlach.

Given nosing and tasting notes include fresh fruit and gentle spice.

The expression was inspired by the time Beveridge spent working with Bourbon and rye in Kentucky.

“Experimentation is the key to innovation and has been at the heart of Johnnie Walker from the very beginning,” he said.

“Our founder John Walker’s first experiments were with flavours inspired by teas and spices from the new world. Walker’s first blends weren’t bound by the traditional styles of particular whisky producing regions in Scotland, but were experiments in flavour using casks from all over the country and later the world.

“What we’re doing today is what we’ve done for nearly 200 years and we are thrilled to be opening our doors, allowing people to experience the  vast array of flavour experiments happening every day.”

Emma Walker, a blender on Beveridge’s team, added: “I love having the opportunity to experiment with flavour when making whisky. With more than eight million casks of whisky to choose from, the only limit put on our experiments is that of our own imagination.

“As blenders, we like to think ‘from the bar back’ when making whisky so that bartenders and whisky enthusiasts who enjoy mixing cocktails have the ideal blends at hand to not only serve neat and on the rocks, but also as the foundation of flawless Scotch-based cocktails.

“We hope that these new blends excite their palate and imagination and they enjoy experimenting with the product responsibly.”

Johnnie Walker Blenders’ Batch Triple Grain American Oak will be available nationwide, priced at $29.99 for 750ml. Suggested serves include as a foundation for cocktails.

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