‘World’s first’ gin hotel opens in London

Portobello Road Gin has opened what’s thought to be the world’s first dedicated gin hotel as part of its multi-million pound distillery complex in London.

Portabello Road Gin’s ‘world first’ gin hotel is now open

First announced in May 2016, The Distillery is spread across four floors and features a restaurant, museum, three luxury boutique guest rooms and the gin’s distilling operations.

Each room on the hotel has been individually designed by Portobello Road Gin’s founder Ged Feltham alongside directors Jake Burger, Tom Coates, Del Jones, and Paul Lane, and reflects the area’s eclectic culture through its furnishings.

The bedrooms, situated on the top floor alongside The Boardroom private dining, each feature a mini-bar packed with spirits distilled on-site. In addition, guests can enjoy music from a hand-made record player and a specially selected vinyl playlist.

Rooms start at £125 per night.

“There have been a number of key moments for the brand since our launch five years ago, including international expansion and award wins, but The Distillery is definitely our most ambitious and crucial project to date by far,” said Feltham.

Last month, Portobello Road Gin revealed it will distill spirits from unusual base ingredients such as avocado and olive oil at its new distillery.

In 2015, the duo behind London’s El Patron restaurant and bar opened a Tequila-themed hotel on the Isle of Wight, thought to be the first of its kind in Europe.