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Edrington appoints non-exec director

Spirits group Edrington has appointed Alice Avis MBE to Board of Directors, effective 1 August, as Ronnie Bell steps down.

Alice Avis joins Edrington at non-executive director
Alice Avis joins Edrington at non-executive director

As non-executive director, Avis brings experience and expertise of international brands, marketing and the spirits industry.

Avis most recently was executive chair of skincare business Lumene Oy. Previous roles included chief executive and chair of Sanctuary Spa Holdings. She has also worked as director of marketing and e-commerce at Marks & Spencer and global brand director at Johnnie Walker.

In addition to her new Edrington role, Avis is also a non-executive director at beauty business Cyden Ltd, serves on the advisory board at St Catharine’s College, Cambridge, and is a member of The National Trust’s commercial panel.

“We are delighted to welcome Alice to Edrington,” said Edrington CEO, Alan Curle.

“She brings significant experience of building premium brands and the spirits business, which will be extremely valuable in supporting the continued growth of the company. In addition, her expertise in e-commerce is aligned with the growing importance of digital marketing in premium spirits.”

Avis succeeds Ronnie Bell, who stepped down from the board after 10 years as non-executive director.

Curle added: “I would also like to thank Ronnie Bell for his valuable counsel and support during a period in which Edrington transformed from a largely Scottish-based organisation to an international premium brands company.”

Edrington announced a wider reshuffle of its executive team in June, with Michael Misiorski notably named executive vice president and chief financial officer.

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