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Ole Smoky Moonshine takes flight in US
Ole Smoky Tennessee Moonshine is to get distribution in Latin America and the Caribbean, as well as US travel retail, following a partnership with distributor Monarq.
Ole Smoky Moonshine is making its US travel retail, Latin America and Caribbean debut at IAADFS this March
The independent brand will officially launch in the region at the IAADFS travel retail show of the Americas in Orlando on 9 March 2014.
With its range of original moonshine and seven flavours, including Cherries, Apple Pie, Blackberry and Peach, Ole Smoky hopes to extend the Appalachian moonshine tradition to Latin America.
“Moonshine is an exciting new category and Ole Smoky’s proposition coincides perfectly well with our corporate philosophy of bringing innovation to the Americas,” said Robert de Monchy, founder of Monarq Group.
Ole Smoky Tennessee Moonshine is currently available across 49 US States and Canada.