Neurita Tequila heads to Spain
Female-founded brand Neurita has teamed up with Xdrinks to launch its range of 100% agave Tequilas in Spain.
Following the brand’s recent US debut, Neurita Tequila has refocused its expansion on new European markets.
Neurita has launched in Spain in partnership with Xdrinks, after an on-trade preview showcase at the Mallorca Food & Drinks Expo in February 2026.
Spain will get to enjoy the brand’s full range of 100% agave Tequilas: Neurita Picante, Citrus, Rosa, and Blanco.
The spicy Picante is particularly well-suited to meet the growing popularity of Spicy Margaritas across Europe, including Spain. The serve is boosting demand for premium Tequilas that offer both authentic agave flavour and natural chilli heat.
Lucy Smith, founder of Neurita Tequila, commented on the launch: “Spain has a vibrant cocktail culture and an increasingly sophisticated consumer base looking for premium agave spirits. We’ve seen incredible momentum behind Picante Tequila and the Spicy Margarita trend across Europe, making this the perfect time to bring the full Neurita range to Spain with Xdrinks.”
Mallorca-based Xdrinks will manage the brand’s distribution in both on- and off-trade markets.
Oane Rijpma, CEO of Xdrinks, added: “Neurita Tequila fits perfectly within our portfolio thanks to its exceptional quality and innovative range of flavoured Tequilas. The brand responds perfectly to the rapidly increasing popularity of Tequila-based cocktails in Spain, particularly Margaritas and Spicy Margaritas.
“We are excited to introduce Neurita to our network of premium hotels, cocktail bars, sub distributors and hospitality partners across the country.”
In addition to Spain and the US, Neurita is also available in Australia, the UK, Romania, France, Finland, and global travel retail.
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