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Labrenta sales double in FY21

Italian closures manufacturer Labrenta saw turnover reach €20 million (US$22.2m) in 2021, boosted by triple-digit growth in the US.

Labrenta’s US-based offices reported a 128% boost in sales

The 2021 turnover is said to be double the sales the firm reported for its 2020 full-year results.

The brand linked its success to activity in American and European markets last year. Mexico, the UK and central Europe were standout markets, while the US recorded a 128% boost in sales.

“Despite the turnover loss that marked the first period of the pandemic, we have bet on sustainability and research and development, by investing in the partnership with Mixycling, an innovative start-up with expertise in the production of sustainable materials,” commented Gianni Tagliapietra, Labrenta CEO.

“All these actions are intended to offer our customers quality solutions in a great time.”

Labrenta also credits the 50 new hires across Italy, Brazil and Mexico for the growth. Both of Labrenta’s US-based offices have delivered triple-digit percentage growth in 2021 when compared with 2020, according to the company.

The brand originally projected a 50% growth forecast for 2021, yet surpassed this. During the next two years, Labrenta is rolling out a two-year development plan, including the enlargement and restructuring of its production departments.

Labrenta Green Deal

The manufacturer has also revealed its steps towards shaping its sustainability target, with the signing of its Labrenta Green Deal 2030 project. The plan, signed on the 50th anniversary of the brand’s foundation, details Labrenta’s green goals, which align with the United Nation’s Agenda for 2030.

Labrenta is planning to define two organic-based product lines, including Gipy Monolith, a collection of screw caps crafted from bamboo, rice husks and denim jeans; and the further development of the brand’s T-shape closures, which will be made of sughera, a material composed of natural cork grains and plastic polymers.

“During 2021 we replaced 18% of the plastic materials used with low impact-products made by Mixcycling,” said Tagliapietra.

“This allowed us to use 38,550 kilograms less plastic and cut emissions by more than 10%. We have increased our investment in the start-up Mixcycling, and we are convinced now more then ever that it will be one of the leading companies in the transition to material decarbonisation from now until 2050.”

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