Auténtico Nativo set to launch Elixir at BCB
Panamanian rum brand Auténtico Nativo will launch its latest creation, Elixir, at Bar Convent Berlin (BCB) this October.
Following a long weekend showcasing its range at two trade events in Vienna, Austria, and Bologna, Italy, Auténtico Nativo is heading to BCB Berlin on 6-8 October.
The brand is set to debut its new Elixir rum liqueur at the show.
The launch of Elixir is said to represent a ‘significant’ milestone in the brand’s journey. It was developed through market analysis and discussions with both consumers and importers.
The result is a ‘refined product’ designed to complement the existing Auténtico Nativo range, featuring a sweeter and richer rum expression with an ABV of 34%.
Ricardo González, co-founder of Auténtico Nativo, said: “We listened closely to what the market was asking for. Elixir is our response – a rum with a smoother and sweeter profile, perfect for enjoying neat, over ice, or as the base of an unforgettable cocktail.”
Visitors to BCB Berlin will be the first to experience the new expression alongside Auténtico Nativo’s portfolio of 15-year-old, 20-year-old, Overproof 108, Salvaje, and XO rums.
The Panamanian rum brand launched in 2018.
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