Spearhead to expand with all-female team
Food and beverage packaging innovation specialist The Spearhead Group has revealed an all-women CEO team to lead its expansion in India, Italy and Mexico.
The Spearhead Group is planning to expand in three countries with the help of Patricia Burguete in Mexico; Giovanna Pinna in Italy; and Pooja Sikand in India. Each woman is the owner and founder of Spearhead in their respective countries.
US Spearhead co-founder Heather Fritzsche will head the team, establishing a model for the new businesses and their owners.
“I am committed to promoting diverse leadership opportunities and creating equity that gives back,” Fritzsche said. “Our new team shares a powerful vision to deliver truly innovative packaging solutions while reinforcing a positive company culture defined by sustainability at all levels.”
The new global team of all-women owners and founders is the first of its kind in the packaging industry, according to Spearhead.
Fritzsche added: “Our collective business network aims to create boundless opportunities for mentorship and growth potential.
“We are continually learning from each other and leveraging years of experience to develop client solutions that span the world.”
The group aims to promote values of innovation, sustainability, diversity, equity and inclusion.
Through ‘intentional supply chain management’, almost 60% of the company’s 2022 purchasing served to benefit other women-owned businesses, it said.
Spearhead was founded in 2018, and its expansion follows the company’s US$40 million revenue growth in the spirits and beverage industries in the last five years.
In 2020, the group created a clear dimensional resin label for Cascade Moon, which replicates the appearance of glass embossment.
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