Sir Edmond Gin expands European presenceBy Alice Brooker
Dutch brand Sir Edmond has teamed up with wine and spirits importer Brza Distribucija to launch its gin in Croatia.
The partnership will see Sir Edmond’s Bourbon vanilla-infused gin available across Croatia. The brand was founded in 2016.
“We are thrilled to be present from Zagreb in the north all the way along the irresistible coastline to Dubrovnik in the very south,” said Sir Edmond co-founder Dominique Makatita.
“I look forward to working together with the Brza Distribucija team, who combine a lot of experience with true entrepreneurial spirit.”
Brza Distribucija runs two of the leading wine and spirits websites in Croatia, tipsy.hr and wineandmore.com.
Dario Drmač, CEO of Brza Distribucija, commented: “We are delighted that we will have the opportunity to present this product with an unusual character to the Croatian market.
“It is a high-quality product, with a great story and awesome people behind it. We are certain that together we can make Sir Edmond Gin one of the most recognisable gin brands on the Croatian market. We are looking forward to everything ahead of us.”
The 40% ABV gin launched in Slovenia last month, with beverage supplier Merit HP distributing the spirit across the country. In 2020, the company increased its e-commerce focus and expanded its online availability to 11 countries across Europe.
“We are confident that Brza Distribucija is the right partner with a fantastic team to introduce Sir Edmond Gin in their market,” added Sir Edmond co-owner T-J van der Drift.
“Together with our own team at our headquarters, we will undertake all the necessary steps to support Brza Distribucija to the fullest, as we are in this together.”
Learn more about Sir Edmond Gin through our profile of the brand.