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Rémy Cointreau shakes up executive team

French firm Rémy Cointreau has reshuffled its executive committee and created a chief transformation officer role.

Rémy Cointreau CEO Eric Vallat
CEO Eric Vallat will head up the executive committee

Rémy Cointreau, producer of Rémy Martin Cognac and Mount Gay rum, has revealed a new structure for its executive committee to improve efficiency and agility in the face of new consumer trends.

The firm has expanded its executive committee with the creation of a group communications unit. The company said the organisational changes were in line with the firm’s strategic plan. In March 2020, the company reshuffled its management team.

The new executive committee will comprise six executives with operational responsibilities (markets and brands) and five people with cross-functional duties.

The new structure will be effective from 1 September, with the committee led by Eric Vallat, CEO of Rémy Cointreau.

The company’s CEO for China, Nicolas Beckers, will take on the position of CEO for the Americas region, with Sophie Phe named as the successor for Beckers role. Based in Shanghai since 2016, Phe was responsible for Cognac brands Louis XIII and Rémy Martin in China.

Ian McLernon, previously CEO for the firm’s Americas region, has been appointed CEO of the EMEA (Europe, Middle East and Africa) region and will also look after North and South Asia Pacific, and travel retail.

Jean-Philippe Hecquet, Elisabeth Tona and Simon Coughlin will remain in their respective roles as CEO of Cognac, liqueurs and spirits, and whisky.

Luca Marotta, Marc-Henri Bernard and Patrick Marchand will also continue in their corresponding positions as chief financial officer, human resources and operations directors.

Claire Brugnago will join the executive committee in the newly created position of chief transformation officer, running all cross-functional projects that are key to the firm’s transformation.

Carina Alfonso Martin will join the company in May as director of group communications.

With more than 20 years of experience in strategic communications, Martin previously held the positions of media manager at Pernod Ricard, director of external communications at Accor and recently joined communications strategy consultancy No Com.

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