The world’s 10 best-selling vodka brands
6. Morosha
2019: 6.2m
2018: 3.6m
% change: 72.2%
Place last year: N/A
New to the top-10 list this year is this year’s Vodka Brand Champion: Morosha. Owned by Global Spirits, Morosha reported a 72.2% leap in volume sales in 2019 to reach 6.2m cases, up from 3.6m in 2018.
The brand attributed its impressive growth spurt to opening three new third-party bottling production sites in various markets, as well as launching five new SKUs for international markets.
Jose Guerrero, director of sales at Global Spirits, said: “In 2020, we are planning to take Morosha to a new level. This year, Morosha will introduce several new products and concepts to the market. Some of the concepts in the works are: natural symbiosis, a new filtration process, the highest-quality spring water and oxygen enrichment.”