Sustainable spirits changing the world
Flor de Caña
Rum brand Flor de Caña became one of the first spirit brands in the world to receive Fairtrade certification in 2018.
The certification with Fair Trade USA, the leading certifier of Fair Trade products in North America, covers areas like safe working conditions, protection of fundamental human rights and environmental best practices.
Flor de Caña is committed to sustainable practices – the rum has been distilled using 100% renewable energy for more than a decade.
For the past 12 years, Flor de Caña has planted 50,000 trees annually to help protect the environment.
The brand’s global cocktail competition is centred around Flor de Caña’s dedication to sustainability and Fairtrade products.