Lagavulin launches ‘sweet and salty’ 10-year-oldBy Owen Bellwood
Diageo-owned Islay Scotch brand Lagavulin has launched a travel retail-exclusive 10-year-old whisky, which has been matured in three different cask types.
Available exclusively through travel retail operator Dufry, Lagavulin 10 Year Old is described as being “sweet and salty at first, before it builds to a fiery crescendo with a spicy and smoky finish”.
The whisky has been matured in refill, Bourbon and freshly-charred casks.
Dr Craig Wilson, master of malts at Diageo, said: “To many people, Lagavulin is the definitive Islay malt and, like other members of the family, this new expression has a charming exuberance and full-on character.
“What makes this single malt unique is the combination of refill, Bourbon and freshly-charred casks that we used in its creation. The Bourbon casks add a sweetness to the flavour and the freshly-charred casks add spicy and woody notes. The different wood types used have helped create a whisky with a fiery yet light and smoky yet smooth character – one that is filled with surprising contrasts.”
Lagavulin 10 Year Old is available now in Dufry Travel Retail stores in the UK and will roll out to selected European markets as well as the Americas, Middle East, and Asia later in the year.
Anna MacDonald, marketing and innovation director at Diageo Global Travel, said: “Lagavulin 10 Year Old is a rare and wonderful innovation from an incredibly skilled team of expert whisky-makers who draw on more than 200 years of craft. This iconic Scotch is the embodiment of the legendary island of Islay from where this richly textured whisky derives its intense and remarkable nose of smoky, briny sweetness.
“To have this new and highly-anticipated single malt as a Dufry exclusive is a great incentive for consumers in search of new and exceptional flavour experiences to peruse the Dufry aisles as they await their flight.”
The 10-year-old whisky is bottled at 43% with an RRP of £50 (US$60) per 700ml bottle.