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Zamora Co brings Licor 43 US distribution in-house
Zamora Company has mutually agreed to end its US import deal with W Deutsch Family Wines, bringing distribution of its Licor 43 brand across the region in-house.
Zamora Co will take over distribution of Licor 43 in the USThe independent Spanish company said it believes that liqueur brand Licor 43 “will benefit from its independent control”.
Licor 43 is the “fastest growing liquor of scale globally” and sold 750,000 cases in 2017, according to IWSR data cited by Zamora Company.
W Deutsch Family Wines will continue to work with Zamora Company by importing the company’s Villa Massa Limoncello.
Madrid-based Zamora Company reported a 3.8% increase in turnover to €169 million (US$197.8m) in 2017, boosted by Licor 43.
In June, Licor 43 expanded its portfolio with the launch of a new coffee variant.
