The top 150

18th June, 2018 by admin

Top 150 spirits brands by volume

RANK BRAND OWNER CATEGORY 2013 2014 2015 2016 2017 %+/­-
1 Jinro Hite­-Jinro Local – Soju 67.4 70.9 71.8 71.9 75.6 5.2%
2 Officer’s Choice Whisky Allied Blenders & Distillers Whisky – Indian 23.8 28.4 32.9 32.9 32 -2.6%
3 Emperador Alliance Global Group Brandy 33 33 30.5 28 27.1 -3.2%
4 McDowell’s No.1 Whisky United Spirits Whisky – Indian 24.9 25.8 25.9 26.7 26.6 -0.4%
5 Smirnoff Diageo Vodka 26.1 25.6 25.8 25.5 26 2.0%
6 Tanduay Tanduay Distillers Rum 14 17 16.5 16.6 19.5 17.5%
7 Imperial Blue Pernod Ricard Whisky – Indian 10.9 14.1 17.5 18 19 5.6%
8 Royal Stag Pernod Ricard Whisky – Indian 14.8 16.1 17.3 18 18.7 3.9%
9 Johnnie Walker Diageo Whisky – Scotch 20.1 17.9 17.6 17.4 18.3 5.2%
10 Bacardí Bacardi Rum 19.1 18.2 17.4 17.2 16.8 -2.7%
11 Cachaça 51 Companhia Müller de Bebidas Local – Cachaça 19 18 16.8 16.7 14.7 -12.0%
12 Jack Daniel’s Brown­-Forman Whiskey – American 11.5 11.7 12.2 12.5 12.9 3.6%
13 McDowell’s No.1 Rum United Spirits Rum 16.2 16.6 16.2 14.9 12.5 -16.1%
14 Captain Morgan Diageo Rum 10.3 10.4 10.3 10.7 11.7 9.3%
15 Absolut Pernod Ricard Vodka 11.5 11.1 11 11 11.3 2.7%
16 Pitú Pitú Local – Cachaça 10.6 10.6 10.6 10.9 10.7 -2.2%
17 Original Choice John Distilleries Whisky – Indian 10 10.5 10.7 10.1 10.3 1.8%
18 Velho Barreiro Tatuzinho Local – Cachaça 9.8 9.8 9.9 9.9 10 1.0%
19 Jose Cuervo Becle Tequila N/A N/A N/A 8.9 9.5 6.4%
20 Hayward’s Fine United Spirits Whisky – Indian 8.3 9.6 7.4 8.2 8.9 8.5%
21 Jim Beam Beam Suntory Whiskey – American 6.9 7.4 7.4 8 8.9 10.6%
22 Martini Bacardi Speciality – Vermouth 10.8 9.9 9.4 8.9 8.7 -1.7%
23 Khortytsa Global Spirits Vodka 6.3 7 7.3 7.5 8.1 7.9%
24 Żubrówka Roust Vodka 4.4 5.2 6.2 7.1 7.9 11.3%
25 Hennessy LVMH Cognac 5.8 5.9 6.3 7 7.6 8.5%
26 Iichiko Sanwa Shurui Local – Shochu 8 8 7.8 7.8 7.5 -3.7%
27 Old Tavern United Spirits Whisky – Indian 8.7 8.6 9.4 8.8 7.4 -15.9%
28 Jägermeister Mast-­Jägermeister Speciality – Bitters 7.2 6.8 6.9 7.1 7.2 1.4%
29 Hlibny Dar Bayadera Group Vodka N/A 6.6 6.3 6.9 7.1 2.9%
30 8PM Radico Khaitan Whisky – Indian 4.8 4.3 4.1 5.7 7 24.2%
31 Crown Royal Diageo Whisky – Canadian 5.5 5.3 6.2 6.8 7 2.9%
32 Ballantine’s Pernod Ricard Whisky – Scotch 6 6.1 6.2 6.7 6.9 3.0%
33 Baileys Diageo Liqueurs 6.5 6.2 6.3 6.4 6.9 7.8%
34 Jameson Pernod Ricard Whiskey – Irish 4.6 4.9 5.3 6.2 6.9 11.3%
35 New Mix Brown-­Forman RTD 5.1 5.3 5.7 6.1 6.4 4.5%
36 Blenders Pride Pernod Ricard Whisky – Indian 4.2 4.8 5.6 6.2 6.4 3.2%
37 Bagpiper United Spirits Whisky – Indian 9.5 7.9 7.2 7 6 -14.3%
38 Fernet­Branca Fratelli Branca Speciality – Bitters 5 5.2 5.3 5.1 5.3 2.3%
39 Ypióca Diageo Local – Cachaça 6.5 5.2 4.9 4.8 5.1 6.3%
40 Gordon’s Diageo Gin 3.7 3.6 4.4 4.6 5.1 10.9%
41 JD & Cola Brown-­Forman RTD 4.9 4.7 4.6 4.9 5 2.7%
42 Ricard Pernod Ricard Speciality – Anis 4.8 4.8 4.8 4.6 4.6 0.0%
43 Grant’s William Grant & Sons Whisky – Scotch 4.7 4.4 4.4 4.5 4.5 1.3%
44 Royal Challenge United Spirits Whisky – Indian 1.8 2.5 3.6 4.7 4.5 -4.3%
45 Svedka Constellation Brands Vodka 4 4.2 4.1 4.3 4.5 3.2%
46 Havana Club Pernod Ricard Rum 3.9 4 4 4.2 4.4 4.8%
47 Pyat Ozer Alcohol Siberia Group Vodka 6.3 5.5 4.2 4.2 4.3 1.9%
48 Director’s Special Whisky United Spirits Whisky – Indian 4.3 4.4 4.6 4.7 4.2 -10.6%
49 Chivas Regal Pernod Ricard Whisky – Scotch 4.7 4.6 4.4 4.3 4.2 -2.3%
50 Aperol Gruppo Campari Speciality – Bitters 2.6 2.7 3 3.4 4 17.6%

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