The top 10 fastest-growing spirits brands

20th June, 2018 by Nicola Carruthers

5. 8PM

2017: 7.0m

2016: 5.7m

% change: 24.2%

Radico Khaitan’s 8pm had a good year in 2017, posting 24.2% gains. Hitting the 7m case-mark for the first time, the brand’s new 180ml Tetra-Pak format helped to boost its growth. The packaging increased the product’s reach through “efficient logistics and enhanced distribution”.

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