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Bar Convent Berlin expands to three-day format

Bar Convent Berlin will expand to take place over three days next year as demand for tickets continues to soar.

Helmut Adam, one of the founders of international bar and beverage show BCB, has confirmed that the event will take place on 8, 9 and 10 October 2018, once again at Station Berlin.

He said the decision was made following feedback from visitors, who said two days wasn’t enough time to attend the seminars they wanted to.

“This year, we realised that the show has grown so much that we are not able to satisfy the needs of everyone,” Adam said. “It’s like running a restaurant or bar that only has ‘x’ number of tables and people can’t make reservations. Eventually you would open a second restaurant.”

Discussions are on-going over day-long conference and networking event the Global Drinks Forum, which since 2016 has taken place the day before BCB.

According to Petra Lassahn, director of BCB, the forum will “definitely” take place next year, but perhaps at a different time to the show.

The BCB team is also considering establishing “satellite” sites for next year’s BCB show – off-site areas with additional programmes that visitors could access from Station Berlin via shuttle buses.

BCB has not yet confirmed the number of trade visitors to this year’s event, which concluded yesterday, but has estimated the figure will sit at 10,000.

BCB will launch its first international iteration next year – BCB Brooklyn. The event will be held 12-13 June at the Brooklyn Expo Center and will “primarily feature” premium craft spirits brands.

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