Independent Distillers adds new RTD variantBy Kristiane Sherry
Asahi Group-owned Independent Distillers USA has added a new Washington Apple flavour to its ready-to-drink (RTD) Twisted Shotz line.
As with all Twisted Shotz drinks, Washington Apple is a combination of two liqueurs – in this instance, Sour Apple and Canadian Whisky – presented in a double-chambered shot glass.
The new flavour variant was introduced locally in the Pacific Northwest last year and became the brand’s “hottest selling flavour”.
Following the launch, Washington Apple was rolled out nationally from March 2016.
Twisted Shotz is available in both 4-pack formats and 15-shot party combinations. The RTD is offered at 20% abv with an SRP of US$4.99-$5.99 per 4-pack.
Independent Distillers is the fourth largest producer of RTD beverages. Its core products include Twisted Shotz, Double Barrel and On The Rocks.