World’s largest brandy markets

26th March, 2014 by Amy Hopkins

2. Philippines

Philippines287.9 million litres

As one of the world’s largest markets for both rum and gin, the Philippines also provides an enthusiastic consumer-base for brandy.

According to Euromonitor, the Philippines consumed 287.9 million litres in 2012, while the IWSR has found that the country doubled its brandy consumption between 2008 and 2012.

The IWSR also found that in total, brandy consumption in the Asia-Pacifc region grew 45.6% in the time period. The country’s own Emperador brandy is particularly popular and growing sales across other international markets.

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