Smirnoff releases Wild Honey and Cinna-Sugar flavours
Diageo is gearing up for the holiday season with the release of two flavoured expressions in its Smirnoff range – Wild Honey and Cinna-Sugar Twist.
Targeting US consumers over the fall season, the new releases join Smirnoff’s Confections portfolio, which already includes Root Beer Float, Iced Cake, Kissed Caramel, Whipped Cream, and Fluffed Marshmallow flavours.
Dan Kleinman, brand director of Smirnoff, said: “The unique flavour combinations of both of these products pair well with an array of hot and cold cocktails, making the duo a must-have for at-home bars or to enjoy when out with friends.
“These adult treats will be a welcomed addition to the lineup of responsible celebrations that come with every holiday season.”
Smirnoff Wild Honey is said to have a “sweet and smooth” flavour with a “floral fruitiness”, while Smirnoff Cinna-Sugar Twist is described as “embodying the taste of a fresh pastry sprinkled with cinnamon”.
Both expressions are now available in the US at an RRP of US$15.99.