Top Ten: Spirit launches in October

1st November, 2012 by Becky Paskin

Courvoisier VSOP Fine Cognac

Courvoisier VSOP Fine Cognac October spirit launches

We realise Cognac brand Courvoisier has had a VSOP in its range for quite some time, but the Beam brand has decided to change the recipe to help it stand out more in cocktails.

The new recipe consists of a blend of Grande and Petite Champagne and Fins Bois grapes that has been aged in oak barrels. The bottle shape will remain the same, but the label will now distinctively carry the name Couvoisier VSOP Fine Cognac to acknowledge the new blend.

Courvoisier has been keen to refresh Cognac’s reputation as a gentleman’s drink by promoting its mixability and use in cocktails. This has to be the biggest move the brand has made to underline that message.

Read more about the new Courvoisier VSOP Fine Cognac here.

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