Volcán de mi Tierra unveils $2,900 marble Tequila bottle
LVMH-owned Volcán de mi Tierra has collaborated with Mexican stonemason Arca to create a marble Tequila bottle, titled Colección La Gavilana.
The vessels are made from Bianco Carrara marble, with 1,774 available globally.
Santiago Cortina Gallardo, CEO and co-founder of Volcán de mi Tierra, said: “We honour our vision of Mexico through our Tequila. This project [relates] to my family origins in Jalisco, when my ancestors settled in our Hacienda La Gavilana in 1774.
“Partnering with a visionary agent like Arca – whose master stonemasons share our commitment to artistry, and whose work embodies our dedication to creating something unique with Volcán – ensures the world will discover not only a beautiful bottle but also a singular Tequila that stands as a testament to our craftsmanship.”
Colección I kicks off an annual partnership between Arca – described as ‘the world’s leading purveyor of premium natural stone’ – and Volcán Tequila.
The partnership will see the release of a new marble bottle and exclusively crafted Tequila each year.
The bottle debuted at Arco Wynwood’s showroom at Art Basel in Miami, which takes place this week from 3-7 December.
Within the bottle is Volcán’s first añejo, crafted by the brand’s maestro tequilero, Marcelino Lucke, from 100% Lowlands Blue Weber agave.
The liquid was aged for more than 18 months in European oak and finished for an additional 414 days in Sherry casks. It has a rich profile of ripe fruit, dark chocolate and warm spice.
The vessels retail for US$2,900 each.
Gerardo Cortina, founder of Arca, added: “Colección I represents a new frontier where material mystery and Tequila-making meet.
“For Arca, this collaboration is a chance to elevate stone beyond architecture – to transform it into an object of ritual, precision, and beauty. Bianco Carrara becomes a vessel not just for Tequila, but for intention. It’s a union of discipline and artistry that redefines what contemporary luxury can be.”
Last year, Carlos Pechieu, Volcán de mi Tierra’s chief operating officer, spoke to The Spirits Business about the opportunities in the prestige Tequila segment.
Meanwhile, in October, the brand became the official Tequila partner of Formula One. Volcán’s alliance with the racing championship will enable it to reach a worldwide audience of more than 825 million people, and also marked a ‘significant’ milestone in its international expansion.
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