RNDC offloads five more markets to Reyes
Chicago-headquartered Reyes Beverage Group is set to take on the distribution of five additional US states from Republic National Distributing Company (RNDC), bringing the total to 11.
Reyes has confirmed that it will purchase RNDC’s operations in Arizona, Colorado, Louisiana, Oklahoma and Texas.
The move comes quickly off back of the news in January that Reyes had also taken on Florida, Hawaii, Illinois, Maryland, South Carolina, Virginia and Washington DC, from RNDC.
Illinois will no longer be included in the transaction.
Reyes is hoping to close the transaction by the end of May and is working closely with RNDC to ensure this.
Tom Day, chief executive officer (CEO) for Reyes Beverage Group, said: “We are incredibly excited to expand our footprint in new and existing markets.
“This is an important milestone in Reyes’ history, and we thank the RNDC team for their collaboration. Together we are committed to supporting employees and suppliers through this transition.”
Reyes, the largest beer distributor in the US, has also taken distribution of Jack Daniel’s maker Brown-Forman from RNDC in the past year.
In 2025, RNDC exited its business California, the largest spirits market in the US. The distributor’s departure from the market left small producers in limbo with many jobs lost.
Commenting on the updated deal with Reyes, Marc Sachs, president and chief executive officer (CEO) of Republic National Distributing Company, said: “We are working closely with Reyes, with a shared priority of ensuring a smooth and successful transition throughout this process.
“For now, all of our markets are still part of RNDC, and we continue to operate as we have been, with a strong focus on serving our customers and suppliers.”
For each of the markets that are not part of the Reyes transaction, RNDC said it “is business as usual”.
In January, the company received ‘significant additional financing’ from unnamed lenders.
Sachs had said at that time: “We are committed to ensuring our business remains a strong, profitable, and valuable partner to all we serve, including our suppliers and customers.
“We are grateful for the patience and cooperation of our suppliers, the trust our customers place in us every day, and the dedication of our associates who deliver in the marketplace.”
The past year has seen a major distribution shake-up in the US.
Pernod Ricard has implemented a new route-to-market strategy, while in the past few weeks, both Breakthru Beverage Group and the biggest spirits distributor in the US, Southern Glazer’s Wine & Spirits, have confirmed restructurings that will result in layoffs.
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