Disaronno owner moves UK HQ to London
The UK arm of Italian drinks group Illva Saronno, Disaronno International UK (DIUK), has relocated its offices from Bishop’s Stortford to Shoreditch in east London.
Located at The Bersey Warehouse at 293 Old Street, the new 3,000-square-foot space is located minutes from Old Street and Liverpool Street stations, placing DIUK at the centre of London’s cocktail culture.
Completed in January 2026, the office has been designed as a ‘vibrant hub’ for collaboration, creativity and connection – complete with a fully functioning office bar.
Designed and built by workplace specialists Spec, the new office has been crafted to support DIUK’s growing team of more than 50 UK employees, providing flexible areas for collaboration alongside spaces for hosting customers, agency partners, training sessions and tastings.
The result is described as a dynamic environment, where the ‘daily rhythm’ of the office is punctuated ‘by the sound of Tia Maria Espresso Martinis shaking and Disaronno Sours being poured’.
Disaronno International’s UK office was previously located in Bishop’s Stortford, East Hertfordshire.
Marc Richardson, managing director DIUK, said: “This move is a really proud moment for us. Our new Shoreditch home brings the DIUK culture to life – it’s a space designed to bring people together, spark ideas and celebrate what we do best. Being surrounded by London’s cocktail scene, with a bar at the heart of the office, allows us to better connect with our customers, partners and each other in a way that feels completely authentic to Disaronno.
“The new office reinforces our commitment to building strong relationships across the industry and creating a welcoming environment where collaboration, creativity and great drinks naturally come together.”
Disaronno International UK is a subsidiary of Illva Saronno, which owns brands like The Busker Irish whiskey, Tia Maria, Disaronno liqueur and Engine Gin.
Last year, data from CGA by NIQ data found DIUK to be the only top 20 spirits supplier in growth in the UK on-trade.
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