Moth’s bumbag cooler returns for summer
Ready-to-drink (RTD) cocktail brand Moth has brought back its limited edition Crossbody Cooler following sell-out success last year.
The bag was created in partnership with Stubble & Co. It can keep up to four Moth cans cool for up to five hours, or longer if including an ice pack.
Launched just in time for summer festival season, those interested in a bag should act fast, as last year’s stocks sold out in just three weeks.
Co-founder Sam Hunt said: “Moth’s delicious canned cocktails have long been a favourite for summer sipping on the go – at festivals, garden parties and trips to the seaside.
“Now the stylish Moth x Stubble & Co Crossbody Cooler makes it even easier to take Moth with you, cooled to perfection every time.”
It is made with recycled, waterproof materials and has multiple zip pockets for valuables, including an interior mesh pocket for small items. The adjustable strap allows the bag to be styled across the body, waist or shoulder.
Each bag retails for £60 (US$80) and comes with four Moth cocktails. It is available from Moth’s and Stubble & Co’s websites.
The relaunch coincides with the brand’s biggest above-the-line national advertising campaign to date, which focuses on ‘elevating summer’.
The RTD brand will also have a presence at Forwards Festival in Bristol and Edinburgh Fringe Festival this year.
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