Tierra Noble Tequila gains importer
The Incubator has expanded its portfolio with Tierra Noble Tequila, marking the platform’s first agave spirit.
The Incubator launched last year as a programme connecting spirits producers with distributors.
With the new partnership, Tierra Noble aims to enhance its global presence, adding to 16 existing markets.
James Wallace, sales director at Tierra Noble, said: “Since the beginning of the expansion project, we knew it was key to collaborate with an importer with a strong presence and a profile similar to ours. We’ve found the best companion for Tierra Noble in this journey.
“As time has gone by, we’ve understood that award-winning spirits need to explore different horizons in a strategic way, and that’s the main focus for Tierra Noble at the moment.”
Tierra Noble’s distillery, located at 7,200 feet above sea level, is among the highest in the world.
The brand offers a range of Tequilas, including blanco, reposado, añejo, cristalino, 4° Cuarto, and the Exquisito.
Ana Lomba, coordinator of The Incubator, commented: “Tierra Noble is a premium Tequila brand with a global presence across 16 countries, and we’re proud to support its global growth and bring this remarkable spirit to new markets.”
As the first Tequila to participate in The Incubator’s programme, Tierra Noble follows the platform’s partnerships with One Eyed Spirits, Gotlands Gin, and Come Hell or High Water Rum.
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