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Emperador buys 60% stake in Los Danzantes mezcal

Philippine producer Emperador has made its first move into mezcal after taking a majority stake in Destileria Los Danzantes.

Mezcal
Emperador has made its first move into the mezcal category

According to a listing on the Philippine Stock Exchange, Emperador made the purchase through its Mexican subsidiary Casa Pedro Domecq, acquiring a 60% stake in Los Danzantes for MXN80 million pesos (US$3.79m).

Los Danzantes owns premium mezcal brands Los Danzantes and Alipus, both of which were named among the top 10 best-selling and top 10 trending mezcal brands by industry surveys in recent years, Emperador said.

The products are exported to more than 20 countries and can be found in some of the world’s top bars.

Publicly listed firm Emperador is the owner of the world’s biggest brandy brand, Emperador, and Scotch whisky maker Whyte & Mackay.

In May 2023, Emperador revealed plans to invest US$125m into expanding its Scotch whisky and brandy production. That same year, it doubled the footprint of its grain distillery Invergordon in response to ‘growing global demand’ for single malt whisky.

Emperador operates four single malt sites – The Dalmore, Fettercairn, Jura and Tamnavulin – under its Whyte & Mackay arm.

While mezcal is much smaller than the Tequila segment, this segment is predicted to rise by a CAGR of 10% (2022‐2027), IWSR data revealed.

According to Bacardi’s annual Cocktail Trends Report, Tequila and mezcal were the spirits of most interest to bartenders for the second year in a row.

Mexican spirits were hit with a 25% US import tariff on 1 February 2025 under president Donald Trump.

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