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MHW: win $17,500 to grow in US

Service provider MHW is offering alcoholic drinks brands the chance to win US$17,500 worth of importation, distribution and business development support in the US.

American-whiskey MHW
The winning brand will receive US$17,500 worth of support to enter or expand across the US

Beverage alcohol importer, distributor and service provider MHW has launched its Make Your Mark with MHW competition.

The winner will receive US$15,000 worth of MHW’s US import and distribution services to enter or expand across the States.

On top of this, the winner will also get a US$2,500 associate corporate membership to Women of the Vine & Spirits for business development and networking.

To enter, beverage alcohol brands must submit their brand pitch online at by 25 September. The final judging heat of the three finalists will take place on the Tasting Stage at Bar Convent Berlin on 11 October at 1pm CET.

Gabe Barkley, chief executive officer, said: “With MHW’s ‘Make Your Mark’ brand battle, we can provide international brands an equal, open opportunity to launch their products in the most lucrative market in the world.

“These brands will receive feedback from independent, esteemed panellists who have unique perspectives and sets of expertise, which enables the judging criteria and process to reflect the realities and complexities of succeeding in the US market. MHW looks forward to serving the winning brand as their importer, distributor and back-office service platform.”

MHW specialises in strategic, scalable back-office solutions, including compliance management, licensing, operations, logistics, fulfilment, accounting, business insight reporting, and technology.

The 2023 Women of the Vine & Spirits Associate Corporate Membership, sponsored by MHW, will support the winning brand with resources and connections to grow its business.

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