Fernet-Branca Barback Games returns to UK
The fourth UK edition of the Fernet-Branca Barback Games will take place at London’s Village Underground in September.
The Fernet-Branca Barback Games sees bar teams from across the UK battle to win a coveted prize.
The competition will take place on 28th September.
Selina Raggett, Hi-Spirits brand manager, said: “Fernet-Branca has long been known to support and champion the true heroes of the hospitality industry and we can’t wait for the games to begin. The games are a true testament to the UK’s incredible hospitality scene.”
The teams, which can be made up of two members in any position within a hospitality venue, will compete to win an all expenses paid trip to Milan and visit the Fernet-Branca distillery in 2023.
The competition involves multiple rounds, inspired by daily tasks carried out in a bar and judged by four hospitality experts, all against the clock.
The Barback Games will offer competitors and spectators live performances, limited edition Fernet-Branca merchandise and complimentary Fratelli Branca drinks.
Furthermore, attendees can sample and vote for their favourite cocktails that won the regional heats from Hi-Spirits’ Classic Cocktail Competition.
To enter the games, competitors must sign up their team online at www.fernet-branca.co.uk/barbackgames by midnight on 14 September.
For competitors outside of London, travel and accommodation will be provided.
Spectators can join the guest list on the website, or ask their Hi-Spirits rep for a wristband to guarantee entry on the night.
The Fernet-Branca Games was first conceived in San Francisco in 2007, and has since become popular in major cities in the US including New York, Chicago, Boston and San Diego.