Seven Hills Gin names new UK distributorBy Melita Kiely
Marussia Beverages UK has taken over the distribution of Mercury Spirit-owned Seven Hills Gin.
The agreement came into effect on 1 July 2021. Seven Hills Gin was previously looked after by Boutique Brands in the UK.
Trevenon Weeks, managing director of Marussia Beverages UK, said: “Partnering with such a progressive and passionate team on a brand with such a clearly differentiated brand positioning, tapping into the strong growth of Italian gin and the Negroni, highlights the huge potential we believe there is to establish Seven Hills in the UK and realise its potential.”
Distilled near Moncalieri, near Turin in Italy, Seven Hills Gin is made with botanicals such as pomegranate, rose hip, juniper, Roman camomile, blood orange, artichoke and celery.
The botanicals are infused for 10 to 15 days, gently pressed then distilled using vacuum pot distillation.
Filippo Previero, founder of Seven Hills Gin, said: “We would like to thank the team at Boutique Brands for their commitment and hard work establishing Seven Hills Gin in the UK market.
“We are very proud that Seven Hills Gin has achieved this impressive milestone in winning a strong distribution partner like Marussia.
“We are very much looking forward to working with the team at Marussia Beverages and drawing on their expertise in rare and premium artisan spirits to introduce even more consumers to Seven Hills, forming a key part of our strategic global expansion.”