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Pernod Ricard launches Irish Distillers podcast
Drinks giant Pernod Ricard has released a podcast spotlighting the partnerships of its Irish Distillers arm, hosted by radio producer Julien Clancy.
The four-part miniseries, called A Perfect Blend, focuses on the benefits of collaborating by bringing stories of whiskey craft to life.
Produced and hosted by radio producer Julien Clancy, the podcast will include commentary from some of the whiskey industry’s influential voices.
Conor McQuaid, CEO and chairman of Irish Distillers, said: “Our community extends beyond Midleton Distillery and the shores of Ireland.
“With the launch of this podcast we seek to the explore the unique bonds and common threads that shape our story and celebrate the power of the partnerships that we have with craftspeople all over the world.”
A Perfect Blend series kicks off with Irish Distillers cooper, Killian O’Mahony, and president of Kentucky-based Kelvin Cooperage, Paul McLaughlin, discussing their enthusiasm for age-old craft coopering.
The second episode hands the microphone to Richard Forsyth, the managing director of distillery design and build firm Forsyths. He converses with Irish Distillers’ Katherine Condon on the discovery of their whiskey-based skills and their relationship with a great copper pot still.
The penultimate episode involves forestry consultant and Pro Silva Ireland co-founder Paddy Purser. Along with Finbarr Curran, who sources Irish Distillers’ barrels, the two explore cask sustainability.
Finally, the fourth episode sheds light on the art of storytelling within the industry, as well as the unexpected benefits of collaboration. Irish Distillers’ archivist Carol Quinn and design duo M+E Design (Matthew Bolger and Emelie Lindstrom) come together to discuss these matters.
McQuaid added: “Over four episodes, we want to highlight [the partnerships’] contribution to the international success of Irish whiskey.
“We hope that listeners will enjoy this miniseries and will take away insights and perspectives from our industry that they may not have expected.”