SB’s best-tasting spirits of 2020

6th January, 2021 by admin

Charles Merser & Co Double Barrel Rum

Design & Packaging Best in Class 2020

In the only competition that does not assess entries blind or based on taste, The Design & Packaging Masters aims to judge entries on their aesthetics – including sustainable credentials.

Looks are critical in bagging that first sale, and proving its power of persuasion was Charles Merser & Co Double Barrel Rum, which picked up a Master accolade in the Rum category.

“The bottle really stands out with the dimpled glass, which almost looks like a golf ball,” remarked judge Bryan Rodriguez, wine and spirits buyer for Harvey Nichols. “It has a wooden stopper, cork and a smart, clean paper label. It looks very English, which represents the brand.”

The rum launched in September 2019 as the first release from gin producer Hayman’s new rum blending house, Charles Merser & Co, the first in London in more than 100 years.

The expression is a blend of rums from Barbados, Jamaica, the Dominican Republic and Panama, which are married in London for six months before being bottled at 43.1% ABV.

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