The top 150

*Under 1m cases

RANK	BRAND	OWNER	CATEGORY	2015	2016	2017	2018	2019	%+/-
1	Jinro	Hite‐Jinro	Local – Soju	73.8	74.0	76.8	78.0	86.3	10.6%
2	McDowell’s No.1 Whisky	United Spirits	Whisky – Indian	25.7	26.6	26.4	29.0	30.7	6.0%
3	Officer’s Choice Whisky	Allied Blenders & Distillers	Whisky – Indian	32.9	32.9	32.0	34.0	30.6	-10.0%
4	White Claw Hard Seltzer	Mark Anthony Brands	Speciality – RTD	N/A	0.4	2.1	6.9	27.5	298.0%
5	Imperial Blue	Pernod Ricard	Whisky – Indian	17.5	18.0	19.0	22.7	26.3	16.0%
6	Smirnoff	Diageo	Vodka	25.8	25.7	26.0	26.0	25.6	-1.3%
7	Royal Stag	Pernod Ricard	Whisky – Indian	17.3	18.0	18.7	21.6	22.0	2.1%
8	Tanduay	Tanduay Distillers	Rum	16.5	16.6	19.5	20.1	20.5	2.0%
9	Johnnie Walker	Diageo	Whisky – Scotch	17.6	17.4	18.3	18.9	18.4	-2.8%
10	Bacardi	Bacardi	Rum	17.4	17.2	16.8	17.1	17.6	2.9%
11	Jack Daniel’s	Brown‐Forman	Whiskey – American	12.3	12.5	13.0	13.3	13.4	1.1%
12	Original Choice	John Distilleries	Whisky – Indian	10.7	10.1	10.3	11.5	12.7	10.3%
13	Captain Morgan	Diageo	Rum	10.3	10.7	11.7	11.7	11.9	1.9%
14	Absolut	Pernod Ricard	Vodka	11.0	11.0	11.3	11.3	11.2	-0.7%
15	McDowell’s No.1 Rum	United Spirits	Rum	17.2	15.7	12.3	11.2	10.8	-3.5%
16	Pitú	Pitú	Local – Cachaça	10.6	10.9	10.7	10.7	10.6	-0.8%
17	Jim Beam	Beam Suntory	Whiskey – American	7.4	8.0	8.9	9.7	10.4	6.7%
18	Khortytsa	Global Spirits	Vodka	7.3	7.5	8.1	8.9	9.8	10.1%
19	Żubrówka	Roust	Vodka	6.2	7.1	7.9	8.6	9.7	12.8%
20	Hayward’s Fine	United Spirits	Whisky – Indian	7.1	7.9	8.5	9.4	9.6	2.1%
21	Martini	Bacardi	Speciality – Vermouth	9.4	8.9	8.7	8.6	8.8	2.3%
22	Jägermeister	Mast‐Jägermeister	Speciality – Bitter	6.9	7.1	7.2	7.5	8.5	13.3%
23	8PM	Radico Khaitan	Whisky – Indian	4.1	5.7	7.0	8.2	8.5	3.9%
24	Jameson	Pernod Ricard	Whiskey – Irish	5.3	6.2	6.9	7.5	8.1	7.5%
25	Hlibny Dar	Bayadera Group	Vodka	6.3	6.9	7.1	7.5	8.0	7.4%
26	Hennessy	LVMH	Cognac	6.3	7.0	7.6	7.8	8.0	2.9%
27	Jack Daniel’s & Cola	Brown‐Forman	Speciality – RTD	4.6	4.9	5.0	5.2	7.9	51.5%
28	Crown Royal	Diageo	Whisky – Canadian	6.2	6.8	7.0	7.3	7.9	8.6%
29	Ballantine’s	Pernod Ricard	Whisky – Scotch	6.2	6.7	6.9	7.4	7.7	4.6%
30	Blenders Pride	Pernod Ricard	Whisky – Indian	5.6	6.2	6.4	7.3	7.7	4.6%
31	Baileys	Diageo	Liqueurs	6.3	6.5	6.9	7.1	7.4	5.5%
32	Jose Cuervo	Becle	Tequila	N/A	N/A	6.7	6.7	7.3	9.0%
33	Iichiko	Sanwa Shurui	Sanwa Shurui	7.8	7.8	7.5	7.2	7.0	-2.0%
34	Gordon’s	Diageo	Gin	4.3	4.5	5.1	6.5	6.7	3.6%
35	New Mix	Brown‐Forman	Speciality – RTD	5.7	6.1	6.4	6.9	6.5	-6.3%
36	Morosha	Global Spirits	Vodka	3.4	3.5	3.8	3.6	6.2	72.2%
37	Bagpiper	United Spirits	United Spirits	7.3	7.2	5.8	5.6	6.1	9.0%
38	Aperol	Campari Group	Speciality – Bitter	3.0	3.4	4.0	4.9	5.8	18.8%
39	Royal Challenge	United Spirits	Whisky – Indian	3.6	4.7	4.5	5.6	5.5	-0.4%
40	Old Tavern	United Spirits	Whisky – Indian	11.0	9.9	7.1	6.2	5.3	-13.8%
41	Suntory Kakubin (includes Highball)	Suntory Spirits	Whisky – Japanese	4.4	4.4	4.7	5.0	5.2	4.6%
42	Bombay Sapphire	Bacardi	Gin	3.3	3.8	4.0	4.3	4.7	7.9%
43	Havana Club	Pernod Ricard	Rum	4.0	4.2	4.5	4.6	4.6	-0.4%
44	Fernet‐Branca	Fratelli Branca	Speciality – Bitter	5.3	5.1	5.3	4.8	4.6	-4.2%
45	Svedka	Constellation Brands	Vodka	4.1	4.3	4.5	4.4	4.7	5.0%
46	Ypióca	Diageo	Local – Cachaça	4.9	4.8	5.1	4.7	4.5	-3.2%
47	Tanqueray	Diageo	Gin	2.7	3.1	3.5	4.0	4.5	11.9%
48	Chivas Regal	Pernod Ricard	Whisky – Scotch	4.4	4.3	4.2	4.5	4.4	-1.1%
49	Pyat Ozer	Alcohol Siberia Group	Vodka	4.2	4.2	4.3	4.3	4.3	-0.7%
50	Ricard	Pernod Ricard	Speciality – Anis	4.8	4.6	4.6	4.7	4.3	-8.2%

RANK	BRAND	OWNER	CATEGORY	2015	2016	2017	2018	2019	%+/-
51	Nemiroff	Nemiroff	Vodka	4.2	3.3	4.4	4.7	4.3	-8.2%
52	Soplica	Roust	Vodka	2.5	3.1	3.5	3.9	4.2	8.2%
53	Bangalore Malt Whisky	John Distilleries	Whisky – Indian	1.1	2.1	3.6	5.2	4.2	-18.3%
54	Magic Moments	Radico Khaitan	Vodka	3.5	3.6	3.7	4.0	4.2	4.3%
55	Grant’s	William Grant & Sons	Whisky – Scotch	4.4	4.5	4.5	4.6	4.2	-8.4%
56	Director’s Special Whisky	United Spirits	Whisky – Indian	5.0	5.0	4.1	4.2	4.2	0.0%
57	Malibu	Pernod Ricard	Liqueurs	3.4	3.6	3.7	3.7	3.9	5.5%
58	Old Admiral Brandy	Radico Khaitan	Brandy	3.3	3.5	3.1	3.0	3.8	28.7%
59	Russian Standard	Roust	Vodka	3.2	3.3	3.4	3.5	3.6	2.9%
60	Grey Goose	Bacardi	Vodka	4.0	4.0	3.5	3.6	3.6	-0.8%
61	Skyy	Campari Group	Vodka	4.0	3.9	3.8	3.7	3.6	-2.7%
62	De Kuyper	Beam Suntory/De Kuyper	Liqueurs	3.7	3.6	3.5	3.5	3.5	-0.9%
63	Belenkaya	Beluga Group	Vodka	3.5	3.7	3.4	3.0	3.5	14.5%
64	Black Nikka	Asahi Breweries	Whisky – Japanese	2.4	2.7	3.0	3.2	3.4	6.3%
65	Kanoka	Asahi Breweries	Local – Shōchū	3.4	3.4	3.3	3.4	3.4	0.0%
66	Campari	Campari Group	Speciality – Bitter	3.2	3.3	3.4	3.3	3.4	3.0%
67	Beefeater	Pernod Ricard	Gin	2.7	2.8	2.8	3.1	3.4	10.1%
68	William Lawson’s	Bacardi	Whisky – Scotch	3.1	3.0	3.1	3.3	3.3	-0.6%
69	Dewar’s	Bacardi	Whisky – Scotch	2.7	2.8	2.6	2.8	3.0	6.4%
70	J&B	Diageo	Whisky – Scotch	3.5	3.5	3.4	3.2	3.0	-6.0%
71	Finlandia	Brown‐Forman	Vodka	3.1	3.0	3.0	3.0	2.9	-3.4%
72	Black & White	Diageo	Whisky – Scotch	1.5	1.8	2.4	2.7	2.8	5.2%
73	Sterling Reserve Premium Whiskies	Allied Blenders & Distillers	Whisky – Indian	N/A	N/A	N/A	1.2	2.8	131.4%
74	Patrón	Bacardi	Tequila	2.2	2.5	2.6	2.5	2.8	11.6%
75	Ketel One	Diageo	Vodka	2.4	2.4	2.4	2.8	2.8	1.1%
76	Dreher	Campari Group	Brandy	3.4	3.3	3.4	3.1	2.8	-11.3%
77	Žołądkowa Czysta De Luxe	Stock Spirits Group	Vodka	3.5	3.5	2.6	2.5	2.7	7.9%
78	Label 5	La Martiniquaise‐Bardinet	Whisky – Scotch	2.6	2.6	2.6	2.6	2.7	3.5%
79	Seagram’s	Pernod Ricard	Gin	2.5	2.6	2.6	2.6	2.6	-0.8%
80	Martell	Pernod Ricard	Cognac	2.2	2.1	2.3	2.6	2.6	-1.1%
81	Suntory Torys (includes Highball)	Suntory Spirits	Whisky – Japanese	1.6	1.7	2.0	2.3	2.6	11.7%
82	Green Mark	Roust	Vodka	2.5	2.2	2.2	2.5	2.5	0.4%
83	Talka	Roust	Vodka	1.8	1.6	1.8	2.3	2.5	8.7%
84	Pinnacle	Beam Suntory	Vodka	2.5	2.6	2.5	2.5	2.5	-1.6%
85	Yeni	Diageo	Local – Raki	3.5	3.4	3.4	3.0	2.5	-18.9%
86	Maker’s Mark	Beam Suntory	Whiskey – American	1.6	1.7	1.9	2.2	2.4	10.2%
87	White & Blue	Alcobrew	Whisky – Indian	1.2	1.4	1.6	2.1	2.4	12.6%
88	Signature	United Spirits	Whisky – Indian	1.5	1.8	2.0	2.3	2.3	0.0%
89	Sauza	Beam Suntory	Tequila	2.9	2.8	2.8	2.7	2.2	-17.0%
90	Rémy Martin	Rémy Cointreau	Cognac	1.9	2.0	2.1	2.3	2.2	-4.4%
91	Żytniówka	Roust	Vodka	1.6	1.8	1.9	2.1	2.1	0.5%
92	Barceló	Ron Barceló	Rum	2.0	2.1	2.2	2.2	2.1	-6.8%
93	Canadian Club	Beam Suntor	Whisky – Canadian	1.9	2.0	2.0	2.0	2.0	0.2%
94	Seagram’s 7 Crown	Diageo	Whiskey – American	2.9	2.9	2.9	2.3	1.9	-16.6%
95	Lubelska	Stock Spirits Group	Liqueurs	1.3	1.3	1.5	1.5	1.9	22.8%
96	Jack Daniel’s Tennessee Honey	Brown‐Forman	Whiskey – American	1.5	1.5	1.7	1.8	1.9	7.4%
97	Bell’s	Diageo	Whisky – Scotch	2.2	2.2	2.2	2.2	1.9	-15.5%
98	Cîroc	Diageo	Vodka	1.8	2.4	2.0	2.1	1.8	-12.8%
99	Buchanan’s	Diageo	Whisky – Scotch	1.5	1.7	1.7	1.7	1.8	7.6%
100	Tsar	Beluga Group	Vodka	1.8	2.4	2.2	1.9	1.8	-6.4%

RANK	BRAND	OWNER	CATEGORY	2015	2016	2017	2018	2019	%+/-
101	Old Port Rum	Amrut Distillers	Rum	1.9	1.7	1.3	1.3	1.8	35.1%
102	Wyborowa	Pernod Ricard	Vodka	1.6	1.7	1.6	1.7	1.8	4.1%
103	White Horse	Diageo	Whisky – Scotch	1.5	1.3	1.5	1.6	1.8	11.5%
104	Sir Edward’s	La Martiniquaise‐Bardinet	Whisky – Scotch	1.5	1.5	1.6	1.6	1.8	8.0%
105	Don Julio	Diageo	Tequila	0.9	1.0	1.3	1.5	1.7	14.5%
106	Passport	Pernod Ricard	Whisky – Scotch	1.9	1.7	1.7	1.7	1.7	1.2%
107	Prestige	Stock Spirits Group	Vodka	0.9	0.9	1.4	1.4	1.7	24.6%
108	Kozatska Rada	Bayadera Group	Vodka	1.1	1.2	1.2	1.5	1.7	13.3%
109	Bulleit	Diageo	Whiskey – American	1.0	1.3	1.5	1.6	1.7	8.3%
110	Arkhangelskaya Severnaya Vyderzhka	Beluga Group	Vodka	0.0	0.1	0.3	0.8	1.6	108.9%
111	Božkov	Stock Spirits Group	Rum	1.2	1.1	1.1	1.1	1.6	23.3%
112	Wild Turkey (including Wild Turkey American Honey)	Campari Group	Whiskey – American	1.4	1.5	1.5	1.6	1.6	1.9%
113	Eristoff	Bacardi	Vodka	1.8	1.7	1.6	1.6	1.6	0.6%
114	100 Pipers	Pernod Ricard	Whisky – Scotch	1.5	1.4	1.4	1.5	1.5	2.0%
115	Kahlúa	Pernod Ricard	Liqueurs	1.5	1.5	1.6	1.6	1.6	0.0%
116	Poliakov	La Martiniquaise‐Bardinet	Vodka	1.4	1.5	1.5	1.5	1.5	4.1%
117	Glenfiddich	William Grant & Sons	Whisky – Scotch	1.1	1.2	1.3	1.4	1.5	9.4%
118	Contessa	Radico Khaitan	Rum	1.7	2.0	1.8	1.6	1.5	-4.8%
119	Larios Gin	Beam Suntory	Gin	1.0	1.2	1.4	1.5	1.5	1.6%
120	Tsarskaya/Imperial Collection Gold	Ladoga	Vodka	0.7	1.0	1.2	1.3	1.5	12.1%
121	Żołądkowa Gorzka	Stock Spirits Group	Liqueurs	1.4	1.5	1.4	1.3	1.5	13.8%
122	Campari Soda	Campari Group	Speciality – RTD	1.7	1.6	1.5	1.5	1.5	0.0%
123	Teacher’s Highland Cream	Beam Suntory	Whisky – Scotch	1.1	1.0	1.1	1.1	1.4	31.4%
124	Tullamore Dew	William Grant & Sons	Whiskey – Irish	1.0	1.0	1.2	1.3	1.4	7.0%
125	Clan Campbell	Pernod Ricard	Whisky – Scotch	1.6	1.6	1.6	1.5	1.4	-1.4%
126	Mistral	Compañía Pisquera de Chile	Local – Pisco	1.2	1.2	1.3	1.4	1.4	4.5%
127	El Jimador	Brown‐Forman	Tequila	1.1	1.2	1.2	1.3	1.4	6.0%
128	Pervak	Global Spirits	Vodka	0.8	1.0	1.0	1.2	1.4	16.7%
129	Jack Daniel’s Country Cocktail	Brown‐Forman	Speciality – RTD	1.0	1.0	1.1	1.2	1.4	14.8%
130	Courvoisier	Beam Suntory	Cognac	1.3	1.3	1.3	1.4	1.4	0.1%
131	Hendrick’s	William Grant & Sons	Gin	0.8	1.0	1.1	1.3	1.4	8.5%
132	Hornitos	Beam Suntory	Tequila	0.8	1.0	1.1	1.3	1.3	6.4%
133	Old Kenigsberg	Alliance 1892 Brandy Company	Brandy	1.4	1.3	1.3	1.3	1.3	1.1%
134	Vat 69	Diageo	Whisky – Scotch	1.3	1.2	1.3	1.3	1.3	-1.5%
135	Torres Brandy	Torres	Brandy	1.3	1.2	1.3	1.3	1.3	1.3%
136	The Glenlivet	Pernod Ricard	Whisky – Scotch	1.1	1.0	1.1	1.2	1.3	6.8%
137	McDowell’s No.1 Brandy	United Spirits	Brandy	3.3	3.6	1.7	1.4	1.3	-13.2%
138	Topaz	Roust	Vodka	N/A	N/A	N/A	0.9	1.2	41.2%
139	Urozhay	Roust	Vodka	N/A	0.2	0.8	0.9	1.2	29.0%
140	Choya	Choya Umeshu	Liqueurs	1.2	1.2	1.2	1.3	1.2	-7.8%
141	Cointreau	Rémy Cointreau	Liqueurs	1.1	1.1	1.2	1.2	1.2	0.0%
142	Ramazzotti	Pernod Ricard	Speciality – Bitter	1.3	1.2	1.2	1.2	1.1	8.8%
143	Husky	Alcohol Siberia Group	Vodka	0.7	0.7	0.8	0.9	1.1	23.6%
144	Appleton Estate (including J Wray)	Campari Group	Rum	1.3	1.2	1.2	1.1	1.1	-2.7%
145	Negrita	La Martiniquaise‐Bardinet	Rum	1.0	1.0	1.0	1.0	1.0	3.0%
146	Canadian Mist	Brown‐Forman	Whisky – Canadian	1.4	1.3	1.2	1.1	1.0	-6.4%
147	Amarula	Distell	Liqueurs	1.2	1.1	1.2	1.2	1.0	-13.5%
148	Kedrovitsa	Alcohol Siberia Group	Vodka	N/A	0.1	0.5	0.7	1.0	35.1%
149	Daigoro	Asahi Breweries	Local – Shōchū	1.5	1.3	0.9	1.0	1.0	0.0%
150	Shui Jing Fang*	Diageo	Local – Baijiu	0.2	0.3	0.6	0.8	0.98	30.7%