The top 150

22nd June, 2020 by admin

Top 150 spirits brands by volume

*Under 1m cases

RANK BRAND OWNER CATEGORY 2015 2016 2017 2018 2019 %+/-
1 Jinro Hite‐Jinro Local – Soju 73.8 74.0 76.8 78.0 86.3 10.6%
2 McDowell’s No.1 Whisky United Spirits Whisky – Indian 25.7 26.6 26.4 29.0 30.7 6.0%
3 Officer’s Choice Whisky Allied Blenders & Distillers Whisky – Indian 32.9 32.9 32.0 34.0 30.6 -10.0%
4 White Claw Hard Seltzer Mark Anthony Brands Speciality – RTD N/A 0.4 2.1 6.9 27.5 298.0%
5 Imperial Blue Pernod Ricard Whisky – Indian 17.5 18.0 19.0 22.7 26.3 16.0%
6 Smirnoff Diageo Vodka 25.8 25.7 26.0 26.0 25.6 -1.3%
7 Royal Stag Pernod Ricard Whisky – Indian 17.3 18.0 18.7 21.6 22.0 2.1%
8 Tanduay Tanduay Distillers Rum 16.5 16.6 19.5 20.1 20.5 2.0%
9 Johnnie Walker Diageo Whisky – Scotch 17.6 17.4 18.3 18.9 18.4 -2.8%
10 Bacardi Bacardi Rum 17.4 17.2 16.8 17.1 17.6 2.9%
11 Jack Daniel’s Brown‐Forman Whiskey – American 12.3 12.5 13.0 13.3 13.4 1.1%
12 Original Choice John Distilleries Whisky – Indian 10.7 10.1 10.3 11.5 12.7 10.3%
13 Captain Morgan Diageo Rum 10.3 10.7 11.7 11.7 11.9 1.9%
14 Absolut Pernod Ricard Vodka 11.0 11.0 11.3 11.3 11.2 -0.7%
15 McDowell’s No.1 Rum United Spirits Rum 17.2 15.7 12.3 11.2 10.8 -3.5%
16 Pitú Pitú Local – Cachaça 10.6 10.9 10.7 10.7 10.6 -0.8%
17 Jim Beam Beam Suntory Whiskey – American 7.4 8.0 8.9 9.7 10.4 6.7%
18 Khortytsa Global Spirits Vodka 7.3 7.5 8.1 8.9 9.8 10.1%
19 Żubrówka Roust Vodka 6.2 7.1 7.9 8.6 9.7 12.8%
20 Hayward’s Fine United Spirits Whisky – Indian 7.1 7.9 8.5 9.4 9.6 2.1%
21 Martini Bacardi Speciality – Vermouth 9.4 8.9 8.7 8.6 8.8 2.3%
22 Jägermeister Mast‐Jägermeister Speciality – Bitter 6.9 7.1 7.2 7.5 8.5 13.3%
23 8PM Radico Khaitan Whisky – Indian 4.1 5.7 7.0 8.2 8.5 3.9%
24 Jameson Pernod Ricard Whiskey – Irish 5.3 6.2 6.9 7.5 8.1 7.5%
25 Hlibny Dar Bayadera Group Vodka 6.3 6.9 7.1 7.5 8.0 7.4%
26 Hennessy LVMH Cognac 6.3 7.0 7.6 7.8 8.0 2.9%
27 Jack Daniel’s & Cola Brown‐Forman Speciality – RTD 4.6 4.9 5.0 5.2 7.9 51.5%
28 Crown Royal Diageo Whisky – Canadian 6.2 6.8 7.0 7.3 7.9 8.6%
29 Ballantine’s Pernod Ricard Whisky – Scotch 6.2 6.7 6.9 7.4 7.7 4.6%
30 Blenders Pride Pernod Ricard Whisky – Indian 5.6 6.2 6.4 7.3 7.7 4.6%
31 Baileys Diageo Liqueurs 6.3 6.5 6.9 7.1 7.4 5.5%
32 Jose Cuervo Becle Tequila N/A N/A 6.7 6.7 7.3 9.0%
33 Iichiko Sanwa Shurui Sanwa Shurui 7.8 7.8 7.5 7.2 7.0 -2.0%
34 Gordon’s Diageo Gin 4.3 4.5 5.1 6.5 6.7 3.6%
35 New Mix Brown‐Forman Speciality – RTD 5.7 6.1 6.4 6.9 6.5 -6.3%
36 Morosha Global Spirits Vodka 3.4 3.5 3.8 3.6 6.2 72.2%
37 Bagpiper United Spirits United Spirits 7.3 7.2 5.8 5.6 6.1 9.0%
38 Aperol Campari Group Speciality – Bitter 3.0 3.4 4.0 4.9 5.8 18.8%
39 Royal Challenge United Spirits Whisky – Indian 3.6 4.7 4.5 5.6 5.5 -0.4%
40 Old Tavern United Spirits Whisky – Indian 11.0 9.9 7.1 6.2 5.3 -13.8%
41 Suntory Kakubin (includes Highball) Suntory Spirits Whisky – Japanese 4.4 4.4 4.7 5.0 5.2 4.6%
42 Bombay Sapphire Bacardi Gin 3.3 3.8 4.0 4.3 4.7 7.9%
43 Havana Club Pernod Ricard Rum 4.0 4.2 4.5 4.6 4.6 -0.4%
44 Fernet‐Branca Fratelli Branca Speciality – Bitter 5.3 5.1 5.3 4.8 4.6 -4.2%
45 Svedka Constellation Brands Vodka 4.1 4.3 4.5 4.4 4.7 5.0%
46 Ypióca Diageo Local – Cachaça 4.9 4.8 5.1 4.7 4.5 -3.2%
47 Tanqueray Diageo Gin 2.7 3.1 3.5 4.0 4.5 11.9%
48 Chivas Regal Pernod Ricard Whisky – Scotch 4.4 4.3 4.2 4.5 4.4 -1.1%
49 Pyat Ozer Alcohol Siberia Group Vodka 4.2 4.2 4.3 4.3 4.3 -0.7%
50 Ricard Pernod Ricard Speciality – Anis 4.8 4.6 4.6 4.7 4.3 -8.2%

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