Pusser’s Rum agrees UK distribution deal

27th January, 2020 by Owen Bellwood

Navy-inspired Pusser’s Rum has appointed Paragon Brands as its new UK distributor, replacing Cellar Trends.

Paragon Brands will distribute Pusser’s Rum in the UK

Pusser’s Rum joins Panamanian Naud 15-year-old in Paragon’s rum portfolio in the UK. The company also distributes Dingle Gin and The Irishman whiskey.

Chris Jones, managing director of Paragon Brands, said: “We are incredibly proud to be working with Pusser’s Rum, a brand with unrivalled heritage and quality, which complements the Paragon premium spirits portfolio perfectly.

“All the indications are that rum is set to experience significant growth in 2020 and Pusser’s is ideally positioned to be part of that growth. With four exceptional expressions and a trademarked cocktail, Pusser’s is a favourite brand among mixologists and rum lovers alike, and is the perfect complement to the Paragon portfolio of award-winning premium spirits.”

Paragon Brands will distribute Pusser’s Original Admiralty Blend, Gunpowder Proof and Aged 15 Years rums in the UK.

Gary Rogalski, CEO of Pusser’s Rum, added: “I would like to thank the entire Cellar Trends team for their pioneering work in successfully launching our storied brand in the UK.

“We look forward to passing the baton to Chris Jones and the Paragon team who have a focused and proven track record of accelerating the growth of craft and premium brands.”

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