The week in pictures

6th September, 2019 by Owen Bellwood

Bacardi headed to Colorado this week for this year’s Seven Peaks Music Festival, where the brand helped festivalgoers relax and “enjoy a taste of the Caribbean”.

Bacardi opened its Bacardi Bay activation, which brought comfortable seating, charging stations, “heartland-inspired Instagramable moments” and cocktails to the country music festival.

At the Bacardi Bay, drinkers could enjoy the Peaks Punch, made with Bacardi Lime, watermelon liqueur and lime juice; and the Lemon Squeeze, which combined Bacardi Superior rum and lemonade.

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