Top 10 spirits marketing moves in July 2019

7th August, 2019 by Owen Bellwood

Fentimans

Fentimans has launched a new activation in London to showcase its Spritz signature serve.

The Fentimans Secret Spritz Garden will run for three weeks in August and will see the brand exhibit its range of tonic waters and mixers in a number of Spritz cocktails created by Dino Koletsas, formerly of the Artesian bar at The Langham hotel.

Filled with medicinal herbs and plants, at the heart of the garden is a 200‐year‐old olive tree. The Spritz Garden will have a swing seat, trailed with jasmine, and a bar hidden through a privet hedge.

The Secret Spritz Garden will also host Spritz‐making masterclasses and offer floristry, flower‐pressing and limoncello‐making workshops.

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