Global Brands adds Passion Fruit to Corky’s Glitter range

8th April, 2019 by Owen Bellwood

Corky’s producer Global Brands has expanded its Glitter Schnapps range with the launch of a shimmering passion fruit-flavoured bottling.

Global Brands has added a passion fruit-flavoured expression to its Corky’s Glitter range

Corky’s Passion Fruit Glitter Schnapps has been created to capitalise “on the growing popularity of cocktails” and is available from select on-trade venues now.

Bottled at 15% abv and infused with edible glitter, Corky’s Passion Fruit joins the brand’s portfolio of blueberry, raspberry, mango, apple and cherry flavours.

Charlie Leaver, brand manager at Global Brands, said: “The new flavour will encourage fresh cocktail ideas for our customers, whilst providing the consumer with an added extra sparkle to a standard Passion Fruit Martini.

“We know that the Corky’s consumer enjoys celebrating with cocktails and shots, and passion fruit is the on-trend, go-to flavour right now.”

Corky’s brand owner Global Brands saw its turnover reach more than £50 million (US$65.9m) in the year ending 30 September 2018, after it experienced a 19.5% sales increase.

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