This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.
News
UK rum blender launches crowdfunding drive
A start-up rum blender is aiming to spearhead a “craft rum revolution in the UK” with the launch of a £10,000 (US$13,180) crowdfunding bid.
Thameside Rum Company has launched a crowdfunding drive to bring its inaugural blend to market
Founded by Matt Perkins, the Thameside Rum Company specialises in “unique” blends inspired by the English-Caribbean style of rums that were imported, blended and stored in British dockyards in the 18th century.
The firm has finalised the recipe for its inaugural signature blend, which contains four-year-old pot still rum from Jamaica, five-year-old pot and column still rum from Barbados, and two- to five-year-old pot and column still rum from Guyana.
The rums are blended and reduced to bottling strength at a location based near to the banks of the River Thames.
Thameside is now seeking to raise £10,000 through Crowdfunder to purchase its first batch of rum for blending. If the funds are successfully raised, the company hopes to release its rum by the end of April.
Investors can choose from range of rewards, including first-batch rum bottles, branded mugs and cocktail shakers, as well as group rum tasting experiences.
“So far we have self funded the project investing time and money in the design and branding through to the sampling and development of our first rum blend,” said Perkins.
“It’s taken around a year to get to this stage, but we believe we’ve got a fantastic, great tasting product with a strong brand identity.”
Thameside will champion “cane to cask” rum production and has pledged to never include sugar, colouring or additional flavouring in its products.
“Consumers deserve to know exactly what’s in the bottle of spirit they’re buying and how it is made,” added Perkins. “Our philosophy is focused on authenticity, integrity and transparency.
“We pride ourselves on producing authentic rums using centuries-old production methods and never add sugar, colouring or flavourings to our blends. What you see in the bottle is pure unfiltered, unadulterated rum. How it used to be.”
A growing number of prominent voices in the rum industry have raised concerns over an apparent lack of transparency from some brands. SB explored the issue in detail here.