World of Zing creates bottled cocktails for London hotel
Batched cocktail specialist World of Zing has created an exclusive range of bottled cocktails for the Lincoln Plaza Hotel in London.
World of Zing has created a Margarita, Old Fashioned and Negroni for the Lincoln Plaza Hotel in London
The London-based bottled cocktail specialist has created three ready-to-drink cocktails for the minibars in each room of the Canary Wharf-based Lincoln Plaza, which is a brand of Hilton Hotels.
Drinks include World of Zing’s Margarita, made with Don Julio Tequila, agave syrup, Persian lime macerate and Zing Orange Liqueur; the Bitter Orange Old Fashioned, which combines Bulleit Bourbon, Zing Bourbon Bitters, bitter orange and orange blossom syrup; and the Bordeaux Cask Aged Negroni, made with Tanqueray Gin, rosso vermouth, Zing Rosehip Bitter Liqueur and Zing Negroni Bitters.
Pritesh Mody, founder of World of Zing, said: “With the only facility in Europe that can pre-batch cocktails with the same care and complexity found in the best bars, we are hugely proud to be given the opportunity to work with such an exciting new hotel concept.
“Minibars have underperformed in recent years due to a lack of innovation and appreciation of consumer needs. However, World of Zing’s bespoke cocktail programme is flourishing in this area as hotels finally have an exciting new option that engages their guests with the rapidly growing trend for cocktails. With bespoke recipes and packaging available to every venue, hotels of all styles can take advantage of a tailored solution for their minibars.”