Top 10 spirits marketing campaigns in January 2018

1st February, 2018 by Owen Bellwood


New York rapper A$AP Ferg has collaborated with Hennessy on a creative campaign.

The collaboration has seen A$AP Ferg produce a creative campaign video, release an exclusive track called Family, and create a cocktail called The Uptown. The campaign video, created by Ferg and Cognac house Hennessy, tracks the star’s progress from his beginnings in Harlem to his rise to fame as part of hip hop collective A$AP Mob.

In the video, Ferg shares his creative process as well as his love of other pursuits, such as painting

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